Golden Apple
social media ✰ multi-channel ADS
Golden Apple is a non-profit organization that advocates for teacher excellence and addresses the nationwide teacher shortage.
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Overview
AGENCY: HausCo
ROLE: Lead Graphic Designer
DELIEVERABLES: Paid Media Assets for Instagram, Facebook and TikTok
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goals
Recruit 500 new applicants for their two programs to maintain their state funding during their annual recruitment campaign
Create captivating ads to strategically target audiences on Facebook, TikTok, and Instagram
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solutions
Established multiple color alternatives and designs to represent the different states and programs
Created more variations of the high performing ads with minor adjustments of visuals and messaging
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results
