Men4choice
Annual Report ✰ paid media assets
Men4Choice is an advocacy organization that activates, educates, and mobilizes male allies into the fight for reproductive justice as active partners and allies.
-
Overview
AGENCY: HausCo
ROLE: Graphic Designer
DELIVERABLES: Paid Media assets, Impact Report, Presentation Decks, Social Media Content
CLIENT INDUSTRY: Advocacy
-
goals
Advocate for reproductive health with digital activism in key states
Recruit male allies to be a part of the conversation and bring voters to the polls
-
solutions
Utilize various forms of advertising: organic social media content and video reels, targeted paid media campaigns
-
Results
2025 Reed Awards (Finalist)
2025 Anthem Awards (Bronze)
Paid Media Campaign ⋆
Paid Media Campaign ⋆
Texas Petition Campaign
-
goal
Raise awareness of the Planned Parenthood lawsuit to Texas male allies
-
solution
Create multiple creatives to test which message resonates best with the users and drive traffic to the sign up page.
-
Results
1,100 website leads
5.8+ million impressions
4,200+ link clicks

